Zagat Releases 2011 San Francisco Restaurant Survey

Zagat Releases 2011 San Francisco Restaurant Survey

Zagat Releases 2011 San Francisco Restaurant Survey

The 2011 San Francisco Restaurant Survey was released by Zagat survey recently, covering over 1000 restaurants in the San Francisco Bay area. Almost two-thirds of the restaurants in the survey include dinners under $40 and lunches under $30, showing a new interest in consumers with budget constraints.

Economic constraints are continuing to make the restaurant industry struggle, so most restaurants in the area have dropped their prices to bring in more customers. 43% of consumers in the survey responded that they eat out less since the recession has started. Locals have also stopped eating out as often, down from 3.2 times per week to 2.8 times per week.

However, the economics downturn may be bring new life and better deals to San Francisco customers. Many customers reported better service and easier times landing a table. Tips have increased as well. 94 restaurants have opened since the last publication of the Zagat Survey, showing that many restaurateurs are not discouraged by local economic woes.

Pop-up eateries and food trucks have become such a popular part of the San Francisco food scene that the Zagat Survey has included them in the ratings for the first year. Taco trucks, hot dog sellers, and farmer’s market food stands are all followed by almost 25% of locals. Many of these mobile food sellers specialize in fresh, local food of a much higher quality that tourists may expect from a stand or truck.

Healthy dining was one of the most important aspects that San Francisco survey respondents use to choose a restaurant. Over 83% have said that they think restaurants should have to show a letter grade reflecting their health department score, and 69% look for low-fat or low-card items on the menu. Many of the new restaurants opening this year specialize in sandwiches, showing an interest in simpler fare instead of heavy, over-produced meals.


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