Retailers with Benefits: When Giving Up Personal Information Really Pays Off

The Rise of Social Media Creates New Opportunities and Challenges for Retailers Armonk, NY  (All News Wire)  A new IBM (NYSE: IBM) survey of more than 28,000 consumers released today – the largest global survey of its kind – found that, overwhelmingly, consumers are looking for a more personalized shopping experience and are willing to […]

Holiday Cyber Shopping Tops $17.5 Billion

comScore reports that online consumers have spent over $17.5 billion so far this holiday season, reflecting a 12 percent increase over the same period last year. The current week had four days where the take was over $800 million for each individual day. Cyber Monday led the show as the day that had the largest […]

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