Retailers with Benefits: When Giving Up Personal Information Really Pays Off
The Rise of Social Media Creates New Opportunities and Challenges for Retailers Armonk, NY (All News Wire) A new IBM (NYSE: IBM) survey of more than 28,000 consumers released today – the largest global survey of its kind – found that, overwhelmingly, consumers are looking for a more personalized shopping experience and are willing to […]
Jan 17 2012 | Posted in Press Releases | Read More »